Ubud is the art center of Bali, which maybe a hard concept to understand, given the artistic nature of the entire living in Bali. But the Raja of Ubud, historically, strongly encouraged artistic development, especially in painting. Ubud's Museum "Puri Lukisan" houses a permanent collection of Balinese paintings, dating from the turn of the century. Dutchborn Hans Snel and American Atonio Blanco, among other internationally prominent artists, had both called Ubud their home. The Neka Museum is another excellent museum, with marvelous collections of traditional Balinese paintings by local artists as well as foreign artists who lived in Bali.
Ubud today expands to other arts. You should not be surprised to run into a foreigner who happens to be living in Ubud, meditating or soul searching for his next book or poetry collection. Most hotels in Ubud are small, homely hotels and homestays that will provide you with a room that faces the ricefields with bird sonatas togently wake you in the morning.